New products unveiled for Mars Wrigley Easter portfolio

Mark A. Carlson

New for 2023 are M&M’s Easter Shapes – hollow chocolate shapes filled with mini M&M’s and individually wrapped in colourful foil. According to Mars Wrigley, shapes are growing category, with 15% of households buying Easter shapes and 13% of shoppers repeat-purchasing gift shapes during the Easter period. M&M’s Easter Shapes […]

Retailer Donates Record Number of Wreaths to Honor Veterans

Mark A. Carlson

In November 2021, Hardware Retailing shared how Brownsboro Hardware & Paint and other retailers honor military veterans by participating in the Wreaths Across America event. This year, Brownsboro Hardware went above and beyond, donating nearly 6,000 wreaths and placing them on veterans’ graves at Zachary Taylor National Cemetery on Saturday, […]

Promotions – a holiday gift for shopper and retailer

Mark A. Carlson

Promotions are an essential part of any retailer’s marketing toolkit, and never more so than during the holiday season. They increase sales, build loyalty, and delight customers. They also deliver rapid results, complementing longer term brand building strategies. iVend helps retailers get the most from holiday promotions Learn more about […]

Nihaojewelry Bestsellers In Week 48

Mark A. Carlson

What are the Nihaojewelry best sellers for week 48? religious jewelry, beaded bracelets, gold-plated stainless steel bracelets, natural stone jewelry, school supplies, girl’s clothing, sweatshirts, Valentine’s day decoration, glasses and hair clips. Browse below to see the best sellers. Plus, don’t miss our super sale! Despite the fact that religious […]

Ring’s End to Acquire Johnson Paint Company 

Mark A. Carlson

Ring’s End Inc. has announced it will acquire Johnson Paint Company, effective Jan. 31, 2023. Johnson Paint Co. includes 11 paint stores in Massachusetts, Maine and New Hampshire, and will expand Ring’s End operation to 31 stores in five states in the Northeast.  “This acquisition helps diversify the markets we […]

10 Psychological Pricing Strategies for Ecommerce Business

Mark A. Carlson

In our earlier article, we spoke about the psychology of discounts and various tactics online businesses can apply to influence customer behavior. This article continues the idea of using customer psychology in eCommerce to drive consumption with psychological pricing. Psychological pricing is a marketing strategy that uses pricing to influence […]

Best Skincare Routine for Men

Mark A. Carlson

When you think of men’s skincare, what do you remember seeing if you think back to your dad’s (or grandfather’s) medicine cabinet? A three-in-one shampoo, conditioner, and body wash? A bag of disposable razors and a can of shaving cream? Aftershave? Brut deodorant, perhaps? As you may already know, the […]

Influencer Marketing Expected to Thrive in 2023

Mark A. Carlson

In a world of branded content, UGC is refreshing as it allows brands to create personalized advertisements and content that does not feel like it has come directly from a corporation. One of the trends that is expected to come is brands allocating more of their budgets toward influencer marketing […]

Favorite Gifts to Give From Nordstrom

Mark A. Carlson

Who’s getaway buying for the duration of Cyber 7 days? My one-stop-shop has usually been Nordstrom. Nordstrom does an brilliant position in curating items for the whole family members – youngsters, spouse and children, husbands, cousins, in-laws – you genuinely can decide on up some thing for anyone. In case you […]

Q&A: Can you reach your ‘reimagined consumers’?

Mark A. Carlson

The pandemic has not only changed the way we work, but also our relationship with commerce and technology and how we interact with brands, says De Wet Bisschoff, Accenture in Africa director of operations and sales. In an Accenture survey of over 25,000 consumers across 22 countries, Accenture found that 50% of customers […]

#10things to action to ensure retail’s sustainable future

Mark A. Carlson

Issues this kind of as weather improve and climbing consciousness around the need for social justice have sparked a expanding craze towards sustainable usage throughout a range of sectors. ‘Conscious consumerism’ has attained a significant foothold in South Africa, persuasive retailers to evaluation their procedures, guidelines and provider partnerships, as […]

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