New Duracell batteries power moments that matter most

Mark A. Carlson


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BETHEL, Conn. — Duracell is launching its new batteries with Ability Improve Ingredients, aimed at assisting shoppers get extra out of what issues to them, such as expending time outside this summer months and producing recollections with buddies and family members, the manufacturer said.

Bear Grylls

The launch of the new batteries coincides with the brand’s summer season-prolonged partnership with serious adventurer Bear Grylls and Make-A-Wish, in a shared mission to grant outdoor experiences to youngsters with vital diseases.

All Duracell Coppertop AA/AAA batteries now feature Duracell’s new Electricity Enhance Substances. Duracell Ideal, the brand’s best undertaking alkaline batteries, are now formulated with 4x, the patented Power Enhance Components, to help in capturing any outdoor adventure this summer time. New Duracell batteries with Power Raise Ingredients  produce extra electric power in some equipment, or more lifetime in other individuals.

“Any outdoor adventurer, no matter if beginner or knowledgeable, relies on their gadgets to make the most out of their hike, trek, campout, and far more. Duracell’s new batteries with Energy Raise Substances are engineered to aid you get far more, maximizing the general performance of a huge selection of equipment,” said Ramon Velutini, main promoting officer and Latin The usa president for Duracell. “We are energized to function together with two remarkable partners, Bear Grylls and Make-A-Desire to exhibit people how they can get a lot more out of their outside moments all summer months prolonged.”

Duracell’s new batteries with Ability Raise Components were not too long ago pressure-analyzed by serious adventurer Bear Grylls, along with Cameron, who wished to go on an journey with Bear. Jointly with Duracell and Make-A-Would like, Bear took Cameron on an epic, working day-lengthy trek navigating forests and caves working with units outfitted with Duracell’s new Ability Strengthen Substances.

“I’ve been lucky to experience alongside some of the most significant stars in some of the most intensive terrains out there, but my time with Cameron has been a single of the most significant adventures I’ve ever been on. Powering up my equipment with new Duracell with Ability Strengthen Elements is a recreation-changer for all my out of doors quests,” says Bear Grylls. “I’m honored to companion with Duracell and Make-A-Want to enable grant needs that help exceptionally critical outdoor activities for kids that have been via so much. My experience with Cameron is a person that I’ll hardly ever fail to remember.”


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