10 Psychological Pricing Strategies for Ecommerce Business

Mark A. Carlson

In our earlier article, we spoke about the psychology of discounts and various tactics online businesses can apply to influence customer behavior. This article continues the idea of using customer psychology in eCommerce to drive consumption with psychological pricing. Psychological pricing is a marketing strategy that uses pricing to influence […]

Experiencing Brazil from a Local’s Perspective

Mark A. Carlson

One of the best ways to enjoy experiential travel is to follow the advice of locals. Asking residents which elements of their home countries or cities they deem essential provides insight into local values, local perspectives and local ways of living. Provide vlogs for viewers to have a perfect idea […]

Best Skincare Routine for Men

Mark A. Carlson

When you think of men’s skincare, what do you remember seeing if you think back to your dad’s (or grandfather’s) medicine cabinet? A three-in-one shampoo, conditioner, and body wash? A bag of disposable razors and a can of shaving cream? Aftershave? Brut deodorant, perhaps? As you may already know, the […]

Influencer Marketing Expected to Thrive in 2023

Mark A. Carlson

In a world of branded content, UGC is refreshing as it allows brands to create personalized advertisements and content that does not feel like it has come directly from a corporation. One of the trends that is expected to come is brands allocating more of their budgets toward influencer marketing […]

Favorite Gifts to Give From Nordstrom

Mark A. Carlson

Who’s getaway buying for the duration of Cyber 7 days? My one-stop-shop has usually been Nordstrom. Nordstrom does an brilliant position in curating items for the whole family members – youngsters, spouse and children, husbands, cousins, in-laws – you genuinely can decide on up some thing for anyone. In case you […]

Q&A: Can you reach your ‘reimagined consumers’?

Mark A. Carlson

The pandemic has not only changed the way we work, but also our relationship with commerce and technology and how we interact with brands, says De Wet Bisschoff, Accenture in Africa director of operations and sales. In an Accenture survey of over 25,000 consumers across 22 countries, Accenture found that 50% of customers […]

#10things to action to ensure retail’s sustainable future

Mark A. Carlson

Issues this kind of as weather improve and climbing consciousness around the need for social justice have sparked a expanding craze towards sustainable usage throughout a range of sectors. ‘Conscious consumerism’ has attained a significant foothold in South Africa, persuasive retailers to evaluation their procedures, guidelines and provider partnerships, as […]

3 New Holiday Looks Wearing Wardrobe Staples

Mark A. Carlson

Jeans and an oversized blazer always look so effortless and put together especially paired with great accessories. Balenciaga Jeans– they are pricey but worth it since they are forever jeans Oversized tan blazer – I created this blazer as a staple in your wardrobe White Tank– I love a good […]

What is in my December BoxyCharm?

Mark A. Carlson

In this article is my December BoxyCharm y’all! Pssst- the Murad Retinol Serum alone has a $89 value! 1. DOMINIQUE COSMETICS UNCONDITIONAL PALETTE $28 // Colours you will adore for the moments you are going to cherish! The Unconditional Palette consists of 6 heat, buttery shades ranging from rosy hues […]

Golden Goose Lookalike Sneakers

Mark A. Carlson

Do you love the trendy Golden Goose sneakers, but hate the price tag? Here’s 20 affordable Golden Goose lookalike sneakers for you to shop a very similar look for less! Affiliate links may be used in this post. To learn more, please review our full disclosure statement below (on mobile) or […]

New retail: Experiential, consolidated & value-driven 

Mark A. Carlson

By Zuko Mdwaba, Salesforce SA VP & Country Leader. Gone are the days of referring to physical retail and digital retail as two distinct categories. Shopping today is increasingly seamless, with physical and digital channels having converged into one connected shopping experience. Zuko Mdwaba Connection, in this case, brings complexity as […]

Creepy Halloween Bead and Wire Spider Earrings

Mark A. Carlson

Looking to make something creepy to dress up your Halloween outfit? Then these instructions on how to make a beaded spider is the tutorial for you.  This project is versatile because you can use different types and sizes of beads – a great stash buster! I’ll show you how I […]

eBOOK: The new reality in retail by SAS

Mark A. Carlson

What separates profitable retail and buyer packaged products manufacturers from those people that struggle in today’s really interconnected, rapidly-paced, and facts pushed world? What are the winners performing in a different way? Retail accomplishment involves a mindful stability of multiple dimensions, reviews SAS. Furnishing price to consumers at the appropriate […]

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